Small Business Accounting 101 If you are in business, then guess what you are either an accountant by default or you need to hire one. Why? People ask that question while letting the year roll by until taxes come due. Oh no! Why do I have penalties? Simple, you are not an ... Unsung Heroes! Small and Homebased Business Owners The homebased and small business owner is the "Unsung Hero". Why? The small business owner and today even the homebased business owner are the cornerstones of our society. The homebased business owner employs a number of independent contractors. Small ... Why Web Copy Matters For Small Business When people think of their business website, they generally only consider the layout. After all, high profile sites generally have headlines and pictures. Go to CNN.com. And then check out ESPN.com. While you're looking, swing by Yahoo, StarWars.com, and ...
Small Home Business: Unique Free Advertising For Business Owners
If you find these ideas for free small business advertising a little unusual, that's not surprising. They are. The reason you may have not heard about them is probably because most business people use the same, traditional forms of advertising paths. If you are looking for something to supplement your existing forms of advertising, these ideas may have the power to lift your sales and expand your business without a large financial outlay.
1. Give Testimonials
When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to publish the testimonial on their web site, in their advertising brochures or other advertising material if they include a short signature about your self. At the end of this article you will find an example of a short signature.
2. Leave A Message
Participate in local online community discussion boards and other local online discussion groups. When you visit a web site with a discussion board leave a message. You could post a question, interesting content or a compliment about their web site. Include your signature file at the end of the message. Some discussion boards let you post your banner ad or text link.
3. Sign Guest Books
When you visit a well-designed web site leave a compliment on their guest book. You could give them a compliment on their content, ease of navigation, graphics and so on. When you post your compliment include your signature file so other people will see it when they sign the guest book.
4. Write A Review
When you visit a web site you enjoyed a lot write a review for the web site. Write about the benefits you gain from the site, the web site design, interesting online services it offers and the like. E-mail the review to the web site. Tell them they can publish it on their web site if they include your signature file at the end.
5. Send An E-mail To The Editor
When you read a good article or enjoy a certain magazine, e-mail a compliment to the editor. Give the editor permission to publish the compliment in magazine if they include your signature file at the end. The editor may also post it on his or her web site.
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