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Jean de la Bruyere



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Featured Marketing Articles

Developing a Marketing Strategy That Will Earn You $3000+ From Associate Programs!
Associate Program (APs)) are the hottest moneymakingopportunity available today. Easy to join, you can be upand running within an hour.Despite the ease of joining, however, most AP members nevermake any profit. In one program from which I earn (onaverage) ...

Hello Niche-Marketing Enthusiasts
Hello niche marketing enthusiasts, I am fairly new to the niche marketing community but have been studying and following along for about a year now. I've started my own blog but like to take the time to visit others. The blogs I have found are terrific ...

The 3 Ingredients of Affiliate Marketing Success
by Fred Farah What does it take to become a successful Affiliate Marketer? What are the ingredients of an affiliate marketing success story? All these questions challenge the affiliate marketers who want to make it big time. Although affiliate ...




'How to Invest in Your Online Marketing Today'
 
Most Web business owners have limited marketing resources, so it
only makes sense to invest in marketing that really works. Today
the top two ways people find what they want online are through
search indexes, and through links.

Which means, search engine optimization (SEO) and targeted link
building are the top marketing tactics today that are worth your
investment. You can certainly choose one or the other, but
here's why we recommend you do both:

SEO services are all about getting you the best possible search
engine positioning. Although search engines are used by close to
80% of the population online today to find resources, currently
they index less than 40% of the Internet overall. Which means
that more than 60% of all Internet resources cannot be found
through the search engines at all.

This raises the question: 'If people can't find the resources
they want through search engines and directories, how DO they
find them and where do they look?'

The answer is, 'through links'. After search indexes, this is
the 2nd most popular way to find anything online, and opens the
door to a much higher percentage of the Internet's resources
than search indexes can offer.

Targeted link building finds the sites where your market
gathers, then works to establish a direct link from those sites
to yours. In this way it brings you one step closer to reaching
your target markets - the people frequenting sites in your
market niche.

And because targeted links enhance your listings with the top 19
search engines and directories today, you'll become a more
visible and a recognized player in your niche market. SEO and
link building combine in a symbiotic relationship, and it works
to your advantage.

Can you see why you need to invest in both site optimization and
link building? Targeted link building reaches out to the online
community to find your target audience and build your network,
while an SEO campaign enhances and effectively submits your Web
site assets.

So make the investment. Do BOTH site optimization and targeted
link building. Concentrate on these two areas of your marketing
online to put your products and services before the most 'buying
eyes' and gain the widest possible reach. Invest in your online
marketing today and you are investing in a bright future,
because your Web site is an asset that grows.

About the Author
Scott T. Smith of LinkageXpress, the hand-tailored
link popularity service for commercial business Web sites. Get
properly linked within your niche market, attract pre-qualified
site visitors prone to buy what you offer, and improve your
search index listings. For a FREE link popularity consultation
visit http://www.linkagexpress.com



Marketing News


Daily Gossip

PepsiCo to Cut 8700 Jobs, Spend More on Marketing Brands
BusinessWeek
9 (Bloomberg) -- PepsiCo Inc. plans to cut 8700 jobs and boost marketing spending for its brands by as much as $600 million as Chief Executive Officer Indra Nooyi works to turn around the world's largest snack-food maker. The job cuts, which represent ...
PepsiCo To Cut Jobs, Boost Marketing; Lowers 2012 ViewWall Street Journal
PepsiCo Cuts Jobs To Boost Marketing ExpensesDaily Gossip
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Symphony Advanced Media Appoints Market Research Veteran to Advisory Board
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Splice Marketing Named Fastest Growing Company Under 10 Employees at the EMEA ...
PR Newswire (press release)
9, 2012 /PRNewswire/ -- The 2012 EMEA Business Excellence Forum named Splice Marketing of Southampton, Hampshire, the winner of the award for Fastest Growing Company Under 10 Employees at this year's Business Excellence Awards, held at De Vere ...
Integrate Wins Fastest Growing Company Under 500 Employees at Americas ...MarketWatch (press release)

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30DC Announces the Consolidation of Its Internet Marketing Programs; Expands ...
MarketWatch (press release)
NEW YORK, NY, Feb 09, 2012 (MARKETWIRE via COMTEX) -- 30DC, Inc. (otcqb:TDCH) /quotes/zigman/3078813 TDCH -20.00% , an Internet Marketing pioneer, today announced it has strategically repositioned its Internet Marketing courses Challenge Plus and ...

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Breakfast, coffee, marketing initiatives push Dunkin' Brands profits up
QSRweb.com
Our operational execution, innovative product introductions, and break-through marketing are differentiating us competitively and delivering results," said Nigel Travis, CEO, Dunkin' Brands Group Inc., and president, Dunkin' Donuts US Net income ...

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