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"I believe we are on an irreversible trend toward more freedom and democracy - but that could change."

Dan Quayle



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Featured Budgeting Articles

Budget Friendly Halloween Costumes
...by observing you, children learn how to create and they learn craft. These powerful memories imprint a more important message. They come to understand the superiority of the creative tightwad method. - Amy Dacyczyn, a.k.a. The Frugal Zealot Halloween ...

Budget Web Hosting - Dirty Secrets That Can Squash Your Websites Chance of Success
When it comes to budget web hosting, there are a lot of dirty secrets that can really hurt your chance of success. However, if you know about these dirty secrets, you will be prepared and better able to handle any possible problems before they arise. ...

How to Brand/Market Yourself and your Online Business on a "Shoestring Budget"...or even for FREE (Revised)!
Article Title: How to Brand/Market Yourself and your Online Business on a "Shoestring Budget"...or even for FREE (Revised)! Author Name: Craig Lock Line Space: 65 characters Category (key words): Internet, online marketing, internet marketing, writing ...




7 Secrets To Promoting On A Budget
 
7 Secrets To Promoting On A Budget
Most businesses, especially those just starting out, have a very small advertising budget from which to promote their products or services. However, many low-cost ways exist to market your business. Try these ideas:
1. Send a press release to local and industry publications. Include information regarding: new products or services, record sales, expansion, and promotions.
2. Write a column in your local newspaper or regional publication. This will promote your expertise and your business.
3. Place ads in low-cost, smaller circulation publications. You'll get more ad for the money and can place ads more regularly.
4. Hold contests. One bookstore holds a literary trivia contest for its customers. Another idea is to sponsor a fund-raising event. Ask area businesses to chip in with prizes and refreshments.
5. Thank you cards. Send these to first time-time customers as well as your best clients. It shows you give personalized service and appreciate their business.
6. Develop an incentive program for regular customers. A card shop offers a program where every 12th greeting card is free.
7. Use promotional products. Sell low-cost T-shirts with your business logo and advertising slogan. Hold a customer appreciation day in which you pass out pens, notepads, keychains, and the like with your company name and message. The saying "you have to spend money to make money" is certainly true but, as the above examples show, you don't have to spend a lot of money to increase public awareness of your company.

About the Author
Bob Johnson is the owner of Ocean Line Marketing, a distributor of promotional products and imprinted greeting cards visit his website below: Imprinted Promotional Products /Custom Greeting Cards



Budgeting News


Globe and Mail

Throne speech pledges fiscal overhaul
Vancouver Sun
EDMONTON - Alberta's Conservative government on Tuesday pledged sweeping changes to the way the province manages its money, trumpeting plans for a radical change in the budgeting process and a major review of provincial income and spending.
Alberta plans no deep spending cutsTheChronicleHerald.ca
Throne speech leans heavily on 'results-based budgeting'Edmonton Sun
Throne speech promises smart spending, better health careCBC.ca
National Post (blog) -Calgary Herald -CTV.ca
all 106 news articles »

Hong Kong proves that good budgeting is still possible
The Nation
Financial Secretary John Tsang's fifth and last budget of the current-term Hong Kong government delivered last Wednesday was a model of fiscal design, the envy of most governments. Which government around the world can boast a surplus of HK$66.7 ...

and more »

Crosby school board begins budgeting
Your Houston News
This year's budgeting may be a simpler process than that which preceded the current school year because Crosby ISD and the rest of the public school districts statewide had to plan hypothetically, as the 82nd Texas Legislature muddled through the ...

and more »

Mabs may be proposed to run personal insolvency service
Irish Times
OIREACHTAS JUSTICE COMMITTEE: MONEY ADVICE and Budgeting Service (Mabs) may be proposed as the new State-run insolvency service to mediate between banks and people in debt. The insolvency service to be set up under the Personal Insolvency Bill is aimed ...
Free advice for struggling business ownersWicklow People

all 2 news articles »

Rokita Votes to Increase Transparency and Accuracy in Budgeting
Kokomo Perspective
This reform would bring federal budgeting in line with private sector practices. It also requires Fannie Mae and Freddie Mac to operate under a budget. Since the financial crisis these enterprises have become the responsibility of the federal ...

and more »